CHROMA Awards & Recognition
CHROMA modern Eyewear Eyecare is so much more than an eye care practice—we’re a comprehensive eye care experience you’ll have to see to believe.
Check out how we’re changing the face of modern eye care and browse through our numerous awards below. If you want a deeper look, please book an appointment with us today.
Featured in Invision Magazine!
Dr. Barber was recently featured in Invision Magazine, where he got a chance to chat about owning an optometry business and the successes and challenges that come along with it. The challenges are plentiful. Yet, with his unyielding optimism, Dr. Barber turns every obstacle into an opportunity for growth.
Dr. Barber is thrilled to be featured in Invision Magazine to share his journey as a business owner!
Celebrating Design Excellence with the AIA Small Project Award
We’re thrilled to announce that our building has been honored with the prestigious AIA Small Project Award for Design Excellence! This recognition celebrates the innovative design and thoughtful execution of small-scale architectural projects.
Our space was designed to inspire and elevate your experience, reflecting our commitment to modern elegance and functionality. Thank you for being a part of this journey—we couldn’t have achieved this without your support!
Best of Fort Worth 76107 Magazine 2024
We are thrilled to announce that 76107 Magazine has again named us the Readers’ Choice for Best Optometrist in Fort Worth.
Receiving this recognition for the second year in a row highlights our dedication to providing outstanding eye care. We are truly grateful for our patients’ steadfast support and aim to keep surpassing expectations.
Best of Fort Worth 76107 Magazine 2023
We proudly announce that we have been awarded the Readers’ Choice from 76107 Magazine for best optometrist & ophthalmologist in the Fort Worth area. We are proud to be recognized by the community and look forward to continuing to be the destination for eye care in the Fort Worth community.
Best of Eyewear by Fort Worth Magazine
We are thrilled to announce that CHROMA modern Eyewear & Eyecare has been awarded the title of Best of Eyewear by Fort Worth Magazine. This recognition is a testament to our commitment to providing our clients with high-quality eyewear and eye care services.
Best of Eyewear by Fort Worth Magazine
We are thrilled to announce that CHROMA modern Eyewear & Eyecare has been awarded the title of Best of Eyewear by Fort Worth Magazine. This recognition is a testament to our commitment to providing our clients with high-quality eyewear and eye care services.
CHROMA MODERN EYEWEAR EYECARE NAMED ‘AMERICA’S FINEST’
The Fort Worth, TX-based CHROMA modern Eyewear Eyecare, owned by Dr. Matthew G. Barber, has won first place in the 2022 America’s Finest Optical Retailers contest from INVISION, the magazine for the American eyecare professional.
Now in its ninth year, the annual contest highlights the best examples of independent eyewear retailers in the United States and Canada.
“Every year we feel privileged to bring our readers the best of independent optical retail,” said Deirdre Carroll, INVISION’s editor-in-chief. “Dr. Barber’s business is the perfect example of the modern and stunning sorts of fiercely-independent eyecare businesses the America’s Finest contest was created to honor. Quite frankly when I saw his entry, I couldn’t imagine another winner for this year’s contest. Clearly, our panel of industry judges felt the same.”
Stores are judged on exterior appearance, interior appearance/design, store biography, marketing, web presence and overall individuality.
Read the full article here
2021 Awardee – Eyecare Business #EBGameChanger
Awarded as a 2021 #EBGameChanger from Eyecare Business. These annual awards are given to eye care professionals who have made a remarkable difference in their community and industry through positivity and their dedication to helping others.
Fort Worth’s Doctors Worth Knowing
Dr. Barber is being featured in Fort Worth Magazine’s 2021 “Doctors Worth Knowing” section.
HONORABLE MENTION
CHROMA modern Eyewear Eyecare was named as an honorable mention in the Spaces and Places category in Fast Company’s 2021 Innovation by Design Awards.
First Place – Distinguished Building Awards
First Place in the “General Contractor” category in the TEXO Distinguished Building awards, 2021
A message from TEXO:
“Congratulations! TEXO is pleased to notify you that Steele & Freeman, Inc.’s project, CHROMA modern Eyewear Eyecare, has won first place in this year’s Distinguished Building Awards competition in the General Contractor – Building 1 category”
Honors – Excellence in Architecture Design & Studio Awards
Awarded Honors in the AIA Fort Worth Excellence in Architecture Design & Studio awards 2020
AIA Fort Worth recognizes and celebrates the best buildings and spaces, and the people behind them, with some of the most prestigious awards in the built environment. Each year a jury of renowned architects from around the country. Submissions are viewed blindly and projects are awarded each on their own merit. Award levels are Honor and Merit. Honor Awards are reserved projects that show the highest level of design Excellence.
First Place – Best Merchandising Display
Awarded 1st place in the nation for best merchandising display by Professional Eye Care Associates of America
Texas Architects 2024 Design Award – CHROMA modern Eyewear Eyecare
We’re absolutely thrilled with our space—and it turns out architects are too! Congratulations to Ibanez Shaw Architecture for earning the Texas Society of Architects 2024 Design Award for their stunning work on CHROMA modern Eyewear Eyecare’s Montgomery Street office.
Out of 251 entries, only 15 projects worldwide were selected. It’s incredible to see Fort Worth shine among the chosen few.
The American Institute of Architects (AIA) – Design Excellence, Small Projects Award
We are proud that the American Institute of Architects (AIA) has recognized our building, designed by Louis Kahn, FAIA, Renzo Piano, Hon. FAIA, and Tadao Ando, Hon. FAIA, with the Small Project Award for design excellence.
This award reflects CHROMA modern Eyewear & Eyecare’s commitment to thoughtful design that goes beyond functionality. We are proud our space can inspire innovative and beautiful eyecare spaces.
Our Brands
Come Visit Us
Our Address
- 1700 Montgomery Street
- Fort Worth, TX 76107
Contact Information
- Phone: 817-555-5555
- Text: 817-737-6281
- Email: [email protected]
HOURS
- Monday: 9:00 AM – 5:00 PM
- Tuesday: 9:00 AM – 5:00 PM
- Wednesday: 9:00 AM – 5:00 PM
- Thursday: 9:00 AM – 5:00 PM
- Friday: 9:00 AM – 5:00 PM
- Weekends: Closed
Our Testimonials
Great customer service, very nice employees and a great doctor. They will do what they can to make sure your needs are meet in the most efficient way.
Connor
Love love love Dr. Barber & all his staff! I’ve seen Dr. Barber at his previous location; this was my first visit to CHROMA though. Blew me away. The technology they’ve implemented led to the quickest & most thorough examination. I went initially for my routine exam & to purchase my yearly contacts. Welp- they had way too many cute pairs of glasses & since my prescription had GOTTEN BETTER, I needed new glasses too. I had NOT budgeted the money for both contacts & new glasses. They were so so accommodating: set aside + added the frames I liked to my file, calculated all the prices (with & without insurance for both), answered my million questions, etc etc. Ended up leaving with my exam + contacts + new glasses for the same amount I used to spend on just contacts for a year. Cannot WAIT to get my new cute glasses in a couple weeks! To summarize: GO SEE THEM! I just THOUGHT Dr. Barber had an awesome practice before moving. Now, he’s got the ABSOLUTE BEST you could ever imagine. ♥️
Lauren
I have just barely had glasses and been visiting Chroma for about a year now and it has been a great experience so far. They are very welcoming and you can tell how much they care for the patience. Top of the line equipment and top of the line service.
Kason
We love and adore Dr. V! He is personable, kind, and he knows his stuff! We drive 40 minutes to see him for our son. Staff was pleasant and went out of their way to help with insurance question. The building is super cool and modern. They have so many frame options in office which is super nice! Excellent experience!
Jenny
I absolutely love CHROMA! Dr. V and the entire staff is so amazing and I know I am receiving the best care with each visit! Everyone is extremely knowledgeable, professional, and so friendly!! Dr. V really takes the time to explain everything and also makes the appointment enjoyable! The office is SOOO stunning and clean as well!
Kelly
I’m always so so happy with my experience at Chroma. I live in New York and make sure I come back here every year because Dr Barber (and now Dr. V) really can’t be beat. They really take care of their patients from start to finish. I also appreciate how great the staff is at communication before and after appointments- they are very accommodating and helpful to work out the best deal for you. Bottom life- can’t beg you enough to go here for your eye care. You will never regret it.
Alexa
Our Blog
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Vision HealthSome people who wear contact lenses may experience visual disturbances like squiggly strings or cobweb-like shapes. These disturbances are called floaters. While not necessarily harmful, floaters can be concerning, […]
Can Children Use Eye Drops?
Dry EyeEye HealthArtificial tears are a valuable tool for managing various eye concerns. While several great options are available for over-the-counter (OTC) use, it’s reasonable for parents to question whether these […]
How Often Should You Get New Glasses?
When you’re facing today’s whirlwind world, clear vision is a must-have! Whether you’re a professional juggling countless emails, a screen-loving techie constantly immersed in digital work, or a passionate […]
Can Contacts Cause Eye Floaters?
Some people who wear contact lenses may experience visual disturbances like squiggly strings or cobweb-like shapes. These disturbances are called floaters. While not necessarily harmful, floaters can be concerning, […]
Can Children Use Eye Drops?
Artificial tears are a valuable tool for managing various eye concerns. While several great options are available for over-the-counter (OTC) use, it’s reasonable for parents to question whether these […]